- Afhalen na 1 uur in een winkel met voorraad
- Gratis thuislevering in België vanaf € 30
- Ruim aanbod met 7 miljoen producten
- Afhalen na 1 uur in een winkel met voorraad
- Gratis thuislevering in België vanaf € 30
- Ruim aanbod met 7 miljoen producten
Boeken geschreven door Robert Kozinets
-
Consumer Tribes
Bernard Cova, Robert Kozinets, Avi Shankar
- Hardcover | Engels
- Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not a... Lees meer
€ 274,95Levering 2 à 3 weken€ 274,95Levering 2 à 3 weken -
Netnography
Robert Kozinets
- Hardcover | Engels
- In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical appli... Lees meer
€ 271,45Levering 2 à 3 weken€ 271,45Levering 2 à 3 weken -
Influencers and Creators
Robert Kozinets, Ulrike Gretzel, Rossella Gambetti
- Hardcover | Engels
- This textbook combines cutting-edge conceptual and critical thinking with practical advice for those interested in the way influencers and content cre... Lees meer
€ 251,95Levering 2 à 3 weken€ 251,95Levering 2 à 3 weken -
Netnography
Robert Kozinets
- Paperback | Engels
- In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical appli... Lees meer
€ 53,45Levering 1 à 2 weken€ 53,45Levering 1 à 2 weken -
Netnography
Robert Kozinets
- Hardcover
- Explaining and extending prior approaches, this book includes full, step-by-step procedural guidelines for the accurate and ethical conduct of netnogr... Lees meer
€ 129,95Levering 1 à 2 weken€ 129,95Levering 1 à 2 weken -
Qualitative Consumer and Marketing Research
Russell W Belk, Eileen Fischer, Robert Kozinets
- Paperback | Engels
- Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced underst... Lees meer
€ 106,95Levering 2 à 3 weken€ 106,95Levering 2 à 3 weken -
Influencers and Creators
Robert Kozinets, Ulrike Gretzel, Rossella Gambetti
- Paperback | Engels
- This textbook combines cutting-edge conceptual and critical thinking with practical advice for those interested in the way influencers and content cre... Lees meer
€ 49,45Levering 1 à 2 weken€ 49,45Levering 1 à 2 weken -
Netnography
Robert Kozinets
- Paperback | Engels
- Social media and Internet data offer rich opportunities and vexing challenges for sociocultural research. Explaining and extending prior approaches, N... Lees meer
€ 43,45Verwachte beschikbaarheidsdatum onbekend€ 43,45Verwachte beschikbaarheidsdatum onbekend
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