- Afhalen na 1 uur in een winkel met voorraad
- In januari gratis thuislevering in België
- Ruim aanbod met 7 miljoen producten
- Afhalen na 1 uur in een winkel met voorraad
- In januari gratis thuislevering in België
- Ruim aanbod met 7 miljoen producten
Reeksen: boeken uit de reeks Palgrave Studies in Political Marketing and Management
-
Political Marketing in the 2016 U.S. Presidential Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This edited collection is one of the first books to focus on the distinctive political marketing and branding strategies utilized by the candidates an... Lees meer
€ 59,95€ 59,95 -
Political Marketing and Management in the 2020 New Zealand General Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book is the second volume in the Palgrave Studies in Political Marketing and Management series to focus on political marketing and management in ... Lees meer
€ 64,95€ 64,95 -
Political Marketing in the 2020 U.S. Presidential Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book focuses on the U.S. presidential election spectacle, from the primaries through to the November 2020 election and the subsequent events lead... Lees meer
€ 70,45€ 70,45 -
Political Marketing and Management in the 2024 UK Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book explores the design, execution and impact of political marketing and management in the UK 2024 general election. It covers strategy, brandin... Lees meer
€ 43,45€ 43,45 -
Political Branding Strategies
Lorann Downer
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands - Kevin07, The Real Julia ... Lees meer
€ 91,95€ 91,95 -
Political Marketing and Public Diplomacy by Pro-Israel and Pro-Palestinian Advocacy Groups
Andrew Lim
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book looks at how both advocacy groups in New Zealand and Australia use political marketing to conduct advocacy and support Israeli and Palestini... Lees meer
€ 48,95€ 48,95 -
Marketing Leadership in Government
Edward Elder
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book explores how contemporary governing leaders can overcome the typical trend of losing a public support in power by following more effective c... Lees meer
€ 83,95€ 83,95 -
Political Marketing and the 2015 UK General Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- Each chapter of this book has been specifically commissioned to focus on one of these aspects of the campaign (targeted campaigning, branding, core me... Lees meer
€ 83,95€ 83,95 -
Political Marketing in the 2021 Canadian Federal Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book offers a fresh take on the dynamics of the 2021 Canadian federal election by focusing on elements pertinent to political marketing and brand... Lees meer
€ 54,45€ 54,45 -
Political Marketing Alchemy
André Turcotte
- Paperback | Engels | Palgrave Studies in Political Marketing and Management
- Public opinion research has been under a great deal of criticism over the last few years as it failed to accurately predict a series of important outc... Lees meer
€ 54,45€ 54,45 -
Political Marketing in the 2016 U.S. Presidential Election
- Paperback | Engels | Palgrave Studies in Political Marketing and Management
- This edited collection is one of the first books to focus on the distinctive political marketing and branding strategies utilized by the candidates an... Lees meer
€ 59,95€ 59,95 -
Applying Public Opinion in Governance
Scott Edward Bennett
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book explores how public opinion is used to design, monitor and evaluate government programmes in Australia, Canada, New Zealand, and the United ... Lees meer
€ 59,95€ 59,95 -
Political Marketing and Management in Ghana
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book focuses on the emergence of new frames of political engagement underpinned by concepts in marketing, management, and organisation. It goes b... Lees meer
€ 64,95€ 64,95 -
Political Marketing and Management in the 2017 New Zealand Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacind... Lees meer
€ 59,95€ 59,95 -
Political Branding in Ghana
Joyce Manyo
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This is a pioneer book on political branding in Ghana hence, explores political branding from a developing democratic context. It discusses how politi... Lees meer
€ 42,95€ 42,95 -
Marketing Leadership in Government
Edward Elder
- Paperback | Engels | Palgrave Studies in Political Marketing and Management
- This book explores how contemporary governing leaders can overcome the typical trend of losing a public support in power by following more effective c... Lees meer
€ 83,95€ 83,95 -
Political Marketing Alchemy
André Turcotte
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- Public opinion research has been under a great deal of criticism over the last few years as it failed to accurately predict a series of important outc... Lees meer
€ 54,45€ 54,45 -
Applying Public Opinion in Governance
Scott Edward Bennett
- Paperback | Engels | Palgrave Studies in Political Marketing and Management
- This book explores how public opinion is used to design, monitor and evaluate government programmes in Australia, Canada, New Zealand, and the United ... Lees meer
€ 59,95€ 59,95 -
Political Marketing and Management in Ghana
- Paperback | Engels | Palgrave Studies in Political Marketing and Management
- This book focuses on the emergence of new frames of political engagement underpinned by concepts in marketing, management, and organisation. It goes b... Lees meer
€ 64,95€ 64,95 -
Political Branding in Turbulent Times
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- Political uncertainty and instability characterise many regions around the world and, increasingly, can be observed in more established democracies. T... Lees meer
€ 70,45€ 70,45 -
Political Marketing in the 2019 Canadian Federal Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book explores the 2019 Canadian Federal Election through a political marketing framework. Justin Trudeau's leadership appeal, coupled with the di... Lees meer
€ 54,45€ 54,45 -
Recruiting and Retaining Party Activists
Robin T Pettitt
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book explores how experienced party organisers in the UK work to recruit and to retain party activists for local campaigning. Local door-to-door ... Lees meer
€ 59,95€ 59,95 -
Market Driven Political Advertising
Andrew Hughes
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- Exploring the new era of political advertising beyond television and print, this book focuses on the mediums of the new millennia that are transformin... Lees meer
€ 59,95€ 59,95 -
Political Marketing in the 2024 U.S. Presidential Election
- Hardcover | Engels | Palgrave Studies in Political Marketing and Management
- This book focuses on the spectacle of the 2024 U.S. presidential election from the return of Donald Trump and the decision by Joe Biden to drop out of... Lees meer
€ 42,95€ 42,95
24 van 24 resultaten getoond