Conservation and Promotion of Heritage Tourism

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• Culture and heritage tourism provide an important direction in sustainable funding and tourism. Assessing the potential of cultural and heritage asset... Lees meer

Innovative Perspectives on Tourism Discourse

Bielenia Grajewska Magdalena

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strateg... Lees meer

Positioning and Branding Tourism Destinations for Global Competitiveness

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiati... Lees meer

Strategic Place Branding Methodologies and Theory for Tourist Attraction

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• Drawing the attention of tourists to different destinations around the world assists in the overall economic health of the targeted region by increasi... Lees meer

Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• As one of the largest service industries serving millions of international and domestic individuals yearly, it is important to understand the current ... Lees meer

Global Dynamics in Travel, Tourism, and Hospitality

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• Worldwide, tourism is the third largest economic activity in direct earnings after petroleum and automobile industries, and by far the largest one if ... Lees meer

Environmental Impacts of Tourism in Developing Nations

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• In the face of rapid industrialisation in the last few decades, the tourism economy has blossomed into a major industry with positive impacts such as ... Lees meer

Emerging Innovative Marketing Strategies in the Tourism Industry

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• The continuous growth and expansion of the travel sector has brought about a greater need to understand and improve its various promotional tactics. E... Lees meer

Special Interest Tourism in Southeast Asia

Bintang Handayani, Hugues Seraphin, Maximiliano E Korstanje

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• As the tourism industry grows worldwide, researchers continue to seek solutions and practices that support increased tourism to specific regions. Spec... Lees meer

Neoliberalism in the Tourism and Hospitality Sector

• Hardcover | Engels | Advances in Hospitality, Tourism, and the Services Industry
• Globalization is increasing interconnectedness and is offering immense opportunities for businesses worldwide. Although it has been taking place for h... Lees meer