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Innovation must translate into tangible value to sustain competitive advantage. As AI accelerates invention and global patenting shifts eastward, mana...Lees meer
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This book provides an overview of the common concepts and building blocks of patent management. It addresses executives in the areas of innovation, R ...Lees meer
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8 out of the 10 most valuable companies are built on platform business models – such as Amazon, Alibaba, Apple and Google. Given their ubiquity, tradi...Lees meer
This book aids managers dealing with innovation in China, offering concrete advice on how Western firms can benefit, even in a climate of insufficient...Lees meer
This book focuses on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers...Lees meer
Alle Unternehmen wollen innovativ sein, nur wenigen gelingt es. Warum schaffen einzelne Unternehmen echte Durchbrüche, während die meisten nicht über ...Lees meer
Pharmaceutical giants have doubled their investments in drug development in the past decade only to see new drug approvals remain constant. This book ...Lees meer
Bisherige Publikationen zum Technologie und F&E-Management vernachlässigen oft die internationale Dimension der Wissensgenerierung. Ziel dieses Werkes...Lees meer
If R&D and innovation in the 1990s were about more internationalization, more corporate entrepreneurship, and more information-integration, then the 2...Lees meer
Transformation through digital innovation is becoming an imperative for every city. The 'Smart City' concept promises to solve the most urgent queries...Lees meer
Dieses Buch bietet einen Überblick über gängige Konzepte und Bausteine des Patentmanagements. Es wendet sich an Führungskräfte in den Bereichen Innova...Lees meer
This book focuses on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers...Lees meer
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