• Afhalen na 1 uur in een winkel met voorraad
  • Gratis thuislevering in België vanaf € 30
  • Ruim aanbod met 7 miljoen producten
  • Afhalen na 1 uur in een winkel met voorraad
  • Gratis thuislevering in België vanaf € 30
  • Ruim aanbod met 7 miljoen producten

Marketing Artificial Intelligence E-BOOK

AI, Marketing, and the Future of Business

Paul Roetzer, Mike Kaput
E-book | Engels
€ 14,53
+ 14 punten
Uitvoering
Onmiddellijk beschikbaar
Eenvoudig bestellen
Veilig betalen
Onmiddellijk geleverd via e-mail

Omschrijving

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts.

 

The truth is, AI possesses the power to change everything.

While AI-powered marketing technologies may never achieve the sci-fi vision of self-running, self-improving autonomous systems, a little bit of AI can go a long way toward dramatically increasing productivity, efficiency, and performance.

Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage.

Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into a near future in which marketers and machines work seamlessly to run personalized campaigns of unprecedented complexity with unimaginable simplicity.

As the amount of data exponentially increases, marketers’ abilities to filter through the noise and turn information into actionable intelligence remain limited. Roetzer and Kaput show you how to make breaking through that noise your superpower.

So, come along on a journey of exploration and enlightenment. Marketing Artificial Intelligence is the blueprint for understanding and applying AI, giving you just the edge in your career you’ve been waiting for.

Specificaties

Betrokkenen

Auteur(s):
Uitgeverij:

Inhoud

Aantal bladzijden:
256
Taal:
Engels

Eigenschappen

Productcode (EAN):
9781637740804
Verschijningsdatum:
27/06/2022
Uitvoering:
E-book
Beveiligd met:
Adobe DRM
Formaat:
ePub
Standaard Boekhandel

Alleen bij Standaard Boekhandel

+ 14 punten op je klantenkaart van Standaard Boekhandel
CADEAU

Onze must-reads: hét eindejaarsgeschenk

Vul een gat in iemands lectuur
CADEAU
GDABD Must-read
Standaard Boekhandel

Beoordelingen

We publiceren alleen reviews die voldoen aan de voorwaarden voor reviews. Bekijk onze voorwaarden voor reviews.